Ensure your property stands out from the crowd
19 December 2017
We live in a very visual world and our purchasing decisions – both online and in store – are very much governed by the design of the packaging and the quality of the supporting images we view online.
As property buyers we behave no differently. Having entered our search criteria into our favourite property portal, we are then confronted with a long list of matching properties. It is unlikely that we will have the time or enthusiasm to click through every listing - therefore the quality of the supporting photographs is key for sparking our interest and encouraging us to find out more. So, when it comes to selling property, how can you ensure that your home stands out from the crowd, that potential buyers click on your property to find out more and then pick up the phone to book a viewing?
At Perry Bishop and Chambers we understand the importance of great photography for maximising interest in the properties we sell. We constantly monitor the click through rate on our website and on key property portals – including Rightmove and onthemarket.com – to ensure that each property is getting the attention it deserves. That first photograph is so important – it’s the hook that draws people in. We review the images we select and regularly refresh them. The majority of our listings are photographed professionally and the difference this has made to the resulting number of detailed online views is significant. We usually charge £99 for this service, but are now offering professional photography free of charge* for anyone who chooses to sell with us.
So, if you want to create the best first impression, generate the most interest and help secure the best price for your home, you need look no further than Perry Bishop and Chambers. Please call your local branch for a free, no obligation valuation.
*terms and conditions apply